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DIA TV review

Updated September 28, 2026 · BackstageCue Editorial Team · Facts checked September 26, 2026

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Our verdict

DIA TV is a talent agency based in South Korea that handles deals, production and translation for creators who already have an audience. The work runs on a revenue share model (revenue share) rather than a monthly fee, and the company was founded in 2013.

Key facts

Best for
Creators on YouTube, Instagram and Facebook who already have an audience and want an agency to run deals, production, commerce and translation.
Services
Influencer marketing solutions, Channel management and creator partnerships (ECONNECTION), Advertiser-influencer matching platform (DIApick), Influencer commerce shopping platform (DIA market), Mobile live commerce platform (DIA #LIVE), Content production studio and creator support, Translation and subtitling, Co-production with CJ ENM content↗
Platforms managed
YouTube, Instagram, Facebook↗
Legal entity
CJ ENM Co., Ltd. (Entertainment Division)↗
Headquarters
South Korea↗
Founded
2013↗
Support channels
Email, Phone, Community↗
Pricing model
Revenue share
Official website
diatv.cjenm.com

Facts checked September 26, 2026, 3 sources

Apps and profiles

Elsewhere
WikidataWikipedia

Pros and cons

Pros

  • Revenue share (revenue share) puts the cost inside the deal instead of a monthly platform fee, which suits creators billing advertisers.
  • Channel management covers YouTube, Instagram and Facebook, so one agency handles the main video and photo networks a creator already publishes on.
  • The influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) list adds content production, translation and subtitling, the work a deal broker often leaves to the creator.
  • The legal entity is CJ ENM Co., Ltd. (Entertainment Division), so contracts sit with a named entertainment division rather than an individual manager.

Cons

  • The only pricing model listed is revenue share (revenue share), so the take rate is not published as a plain number to compare against other agencies.
  • Channel management is listed for YouTube, Instagram and Facebook only, so other networks sit outside the standard package and need a separate deal.
  • Terms come from KR, so cross-border contracts, invoicing and payment routes need their own review.

Ready to try DIA TV?

Scored 9.4 / 10 by BackstageCue.

See alternatives

Who it suits

  • Creators with an existing audience on YouTube, Instagram and Facebook who want an agency to negotiate deals and produce the content.
  • Brands after a matching service, since advertiser and influencer matching appears in the influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) list at DIA TV.
  • Teams that want production, translation and subtitling handled by the same partner listed in the influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) rather than separate suppliers.

Who should look elsewhere

  • Infloww, if you want a creator CRM with analytics, reporting and tracking links for an agency team you run yourself.
  • 2btube Latinoamerica, if you need social media monetisation, payment management and rights management rather than creator representation and channel management.
  • AROA Agency, if you want OnlyFans management, chatting services and tax support, none of which appear in the influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) list.

How DIA TV compares

Where DIA TV is available

Available
South Korea

Countries from the brand (Source, checked September 26, 2026)

Frequently asked questions

What does DIA TV cost a creator?+

DIA TV works on revenue share (revenue share), so the cost sits in the deal rather than in a monthly platform fee. The share taken is not published as a figure, so ask for the take rate in writing for each campaign before you sign anything.

Which platforms does the agency manage?+

Channel management covers YouTube, Instagram and Facebook. The influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) list also names an advertiser and influencer matching platform, an influencer commerce shopping platform and a mobile live commerce platform, so the brief runs well past channel admin.

How do you reach support?+

Support runs on email, phone and community, so a creator can reach a person by phone or email as well as post in the community. The listed channels do not include live chat or a dedicated help centre.

Who is behind DIA TV?+

The legal entity is CJ ENM Co., Ltd. (Entertainment Division), and the company was founded in 2013. Contracts therefore sit with a named entertainment division rather than an individual manager, and the influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) list includes co-production with CJ ENM content.

Is DIA TV available outside Korea?+

DIA TV is headquartered in South Korea, and the terms it publishes are written for that market. Creators based elsewhere should confirm the contract, invoicing and payment route with the agency, since KR is the only country given.

What does the agency actually handle?+

The influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) list spans an advertiser and influencer matching platform, an influencer commerce shopping platform, a mobile live commerce platform, a content production studio, and translation and subtitling. That mix suits a creator who wants production and commerce handled alongside deals.

How is an agency different from a creator tool?+

Tools like Infloww sit on your own accounts and add creator CRM for agencies, messaging and chat tools and AI chat assistant. DIA TV is an agency, so it runs campaigns for you and takes a share under revenue share. Only the agency signs brand deals on a creator's behalf.

Do they manage paid messaging accounts?+

The listed work in the influencer marketing solutions, channel management and creator partnerships (ECONNECTION) and advertiser influencer matching platform (DIApick) list covers brand deals, commerce, production, translation and co-production with CJ ENM content. AROA Agency is the alternative here focused on OnlyFans management, chatting services and tax support instead.

Sources

Compiled from 4 source pages, checked September 26, 2026. We did not open an account.

DIA TV

Creators on YouTube, Instagram and Facebook who already have an audience and want an agency to run deals, production, commerce and translation.

9.4/10See alternatives