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Our methodology

Every ranking here is built from a set score, not a personal pick. Three weights combine to make up the total in the adult group. Cost carries the most weight at 40%, so what you pay each month moves your position more than anything else. The offer sits just behind it at 35%, which is why a free allowance matters as much as a headline price. Trust comes last at 25%, but it still takes a share of the result, so a clear privacy policy and plain terms can lift a brand in the order. If two platforms cost the same, the one that gives you more at no charge comes out on top, and a brand you can verify settles the tie. The three figures are fixed, so the order you see in one category follows the same method you can expect in the next. Alongside the scores there are full reviews and brand profiles, which spell out fees, billing names and cancellation terms as each brand publishes them. Partners are listed first in every ranking, then by score. The information behind the rankings comes from official brand pages, regulator registers and other cited sources, with each entry pointing back to where its details came from. Read the weights as a ranking tool, not a verdict. If you care most about keeping your outgoings small, weight your own shortlist toward cost first and treat the other two as filters.

This page explains how BackstageCue scores and ranks creator platforms.

What we cover

This site compares fan platforms, talent agencies, creator tools, creator payouts, content protection.

What we score

Every creator platform is scored on a scale of 1 to 10 on the criteria below. The overall score is the weighted average of these criteria.

CriterionWeight
Cost40%
Offer35%
Trust25%

How rankings are ordered

Rankings apply the following priorities in order; a later priority only breaks a tie in the earlier ones:

  1. Creator platforms with a paid offer serving the current view come before those without one.
  2. Within each of those groups, creator platforms available in your country come first, followed by those marked unavailable.
  3. Within each availability group, creator platforms marked as lacking a required licence come after the others.
  4. Where these priorities tie, affiliate network links come before our own referral or direct partner links.
  5. Among network offers, an offer explicitly listing your country comes before a broad default offer. Within each of those groups, known expected commission per click comes before unknown values, and higher expected commission comes first. Ties are broken by commission terms (lifetime, revenue share, then per sale or lead) and then higher payout. For referral or direct partner offers, only explicitly listing your country breaks the commercial tie; their payout is not used as expected commission per click.
  6. Only after all the earlier priorities tie do rated creator platforms come before those marked "not rated yet", followed by higher overall score.

When no country is selected, eligible active offers serving at least one country qualify for the paid group, including offers limited to particular countries. We use the highest recorded expected commission per click across an offer's base value and country values. When a country is selected, its value is used where recorded, otherwise the offer's base value applies.

A creator platform with a lower score can therefore appear above one with a higher score because of the earlier priorities. Featured cards and sponsor strips sit outside the ranking. A booked placement is labelled "Sponsored"; when none is booked, the featured card shows a partner picked by the commission it pays us, labelled "Featured".

Countries

Global rankings list every relevant creator platform. When a creator platform does not accept customers from your country, we mark it and point you to an alternative. Country pages list only creator platforms available in that country.

Sources

Facts come from each creator platform's own website and documents, public registers, affiliate network listings and other published sources, including independent reviews. Each fact on a page shows its source link and the date we checked it. When a creator platform publishes no country list, its countries come from its affiliate programme listings, and the page says so. The editorial policy explains how facts are checked.

Keeping it current

Scores change when the facts behind them change. A ranking is published once at least five creator platforms in it are scored, and a creator platform gets a review page once enough of its key facts are confirmed. Spot a mistake? Write to [email protected].

This page is written by the BackstageCue Editorial Team.

Comparison methodology and scoring | BackstageCue