Sellfy review

Updated September 28, 2026 · BackstageCue Editorial Team · Facts checked September 26, 2026

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Our verdict

Sellfy suits solo sellers who want one storefront for digital and physical goods, at a subscription starting price of $29. The trade-off is clear: there is no free plan, so anyone testing a storefront pays from the outset, though the store is run by a named legal entity, Sellfy UAB.

Key facts

Best for
A single web storefront for digital and physical products.
Price from
$29↗
Pricing model
subscription↗
Platforms supported
Web↗
Free plan
No↗
Features
Digital products, Physical products, Subscriptions, Print-on-demand, Custom domain, Email marketing, Coupon codes, Cart abandonment, Product upselling↗
Legal entity
Sellfy UAB↗
Founded
2011↗
Support channels
Email, Help-centre↗
Features
White label
Official website
sellfy.com

Facts checked September 26, 2026, 3 sources

Pros and cons

Pros

  • One subscription covers the selling stack, with digital products, physical products and subscriptions.
  • A white label storefront is included in the package.
  • Run by Sellfy UAB, founded in 2011.

Cons

  • There is no free plan, so a storefront cannot be tried before paying.
  • Support runs on email and help centre only, with no phone or chat option listed.
  • The platform is web only, so mobile visitors rely on the browser.
Sellfy

Ready to try Sellfy?

Scored 9.1 / 10 by BackstageCue.

Who it suits

  • Solo sellers putting digital products, physical products and subscriptions into one catalogue.
  • Sellers who want print-on-demand, email marketing and a custom domain in the base plan.
  • Sellers comfortable paying from the start, since there is no free plan.

Who should look elsewhere

  • Readers who want a cheaper start: xMode AI lists $11 for entry pricing.
  • Sellers happy to pay more for a higher tier of tools: Graphy starts at $49.
  • Anyone after a donation-based setup rather than a subscription: YoKu runs a donation-based model.

How Sellfy compares

Frequently asked questions

How much does Sellfy cost?+

Sellfy bills on a subscription model with entry pricing of $29. The site median for starting prices is €21.92, so Sellfy sits above that figure. The plan bundles digital products, physical products and subscriptions rather than charging for each tool separately.

Is there a free plan?+

There is no free plan, so a storefront starts on a paid subscription with entry pricing of $29. Most of the tools compared on the site do offer a free plan (86.3%), so Sellfy is the minority on that point for readers on a budget.

What can I sell on Sellfy?+

Sellfy lists digital products, physical products and subscriptions. Digital products and physical products sit in the same catalogue, and subscriptions can be sold alongside single purchases. Print-on-demand and a white label storefront are also part of the set.

Which platforms does Sellfy work on?+

Sellfy runs on web, so the storefront and checkout live in the browser with nothing to install. There is no listed mobile app to point buyers at, which matters for a catalogue that gets browsed mainly on a phone.

How does support work?+

Support runs on email and help centre, so questions go by email or through the help centre. Across the tools compared here, a help centre is a more common route than chat or phone, which makes this a standard setup rather than an outlier.

Who is Sellfy for?+

Sellfy fits solo sellers who want digital products, physical products and subscriptions under one storefront on a subscription model. It suits sellers who would rather have print-on-demand and email marketing in the base plan. Budget-first readers should look elsewhere, since there is no free plan.

Who runs Sellfy?+

Sellfy is run by Sellfy UAB and was founded in 2011, so the company behind the storefront is a named legal entity rather than an anonymous seller. That matters for readers who want to know who holds the terms they accept when opening a store.

How does the price compare with the alternatives?+

Sellfy entry pricing of $29 sits above xMode AI at $11 and below Graphy at $49. YoKu runs a donation-based model instead, so the three do not charge in the same way. On starting price, Sellfy is the middle option.

Sources

  • sellfy.com/affiliates/terms checked September 26, 2026

    Backs: Founded

    “"foundingDate":"2011"”

  • sellfy.com/pricing checked September 26, 2026

    Backs: Features, Features, Free plan, Platforms supported, Price from, Pricing model, Support channels

    “Remove "Sellfy" branding - Included”

  • sellfy.com/terms checked September 26, 2026

    Backs: Legal entity

    “the Service is provided and operated by, Sellfy, Sellfy UAB, registration number 302673703”

Compiled from 3 source pages, checked September 26, 2026. We did not open an account.

Sellfy

Sellfy

A single web storefront for digital and physical products.

9.1/10See alternatives